Michaela Buerger was one of the few designers to work with the idea of #whomademyclothes and #womenempowerment years before it was a hashtag. In association with several collectives of women all over Europe they produce together several thousand handmade pieces a year, proving that a philanthropic approach can be a healthy business. The collectives seek to give women the opportunity to re-engage in their communities through knitting, and aim to protect, promote and preserve the handcrafts of female knitters. In addition, it attempts to transfer traditional skills to younger generations, as well as to create advantageous economical and psychological conditions for women of all ages and ethnic backgrounds.
“The aim of this association is to convert knitting into a profession. I have learned how to knit at the age of four, today I am running my business, sharing my passion of precious hand knits with my clients and the women who knit our pieces" Michaela Buerger