“Ohlala Michaela, what are you inventing again…”
~ Seida, a Sarajevo based knitter.
Michaela Buerger, in association with a Bosnian Collective, create over 10,000 intricately designed hand crochet pieces a year. With a mission to achieve economic empowerment of women in Bosnia and Herzegovina, in particular to those in need, the collective allows women to both earn money and improve their traditional skills for the future.
As one of the first brands to push the concept of #whomademyclothes years before it became a hashtag, Michaela's collaboration employs over 150 expert knitters, ensuring the highest quality of handmade pieces of women's wear and children's wear collection since 2012.